
1 / 1
International Marketing
Baack & Daniel W. | Engels | 672 pagina's
69,00
Op voorraad*
Veilig betalen met:
Exploring the inter-relatedness of the key components that impact any international marketing venture – markets, the 4P's, culture, language, political, legal economic systems, and infrastructure -- this book nurtures an understanding of the synergies between international marketing and international business.
Specificaties
Betrokkenen
- Auteur(s) Baack, Daniel W., Czarnecka, Barbara, Baack, Donald E.
- UitgeverijSAGE