e-Commerce Strategy & Management

A Comprehensive Guide for building and maintaining webshops. This book offers a thorough roadmap for creating and executing a successful e-commerce strategy. From the initial concept to final implementation, it provides practical insights, proven methods, and valuable tips on e-commerce and IT. Whether you’re starting an online business from scratch or seeking to optimize an existing webshop, this book covers everything you need to know to achieve your e-commerce goals.