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Influence and Persuasion (HBR Emotional Intelligence Series) (Paperback)
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HBR Emotional Intelligence Series - Influence and Persuasion (HBR Emotional Intelligence Series)

Harvard Business Review & Nick Morgan | Engels | 160 pagina's
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Changing hearts is an important part of changing minds. With research into how appeals to human emotion can help you make your case and earn authority as a leader, this book presents both comprehensive frameworks for developing influence and small, simple tactics that you can use to convince others every day.

Specificaties

Betrokkenen

  • Auteur(s) Harvard Business Review, Nick Morgan, Robert B. Cialdini, Nancy Duarte
  • UitgeverijVan Ditmar Boeken B.V.
  • ImprintHarvard Business Review Press

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