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Macmillan Business - For the Culture
The Power Behind What We Buy, What We Do and Who We Want to Be
Marcus Collins | Engels | 320 pagina's
18,99
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Marcus Collins, award-winning marketer and strategist to some of the world's biggest companies, explains why 'culture' is the key to influencing mass behaviour.
Specificaties
Betrokkenen
- Auteur(s)Marcus Collins
- UitgeverijVan Ditmar Boeken B.V.
- ImprintPan Macmillan
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